Innovation is necessary not only for organisations but also for individuals! Unless an organisation has a specific innovation policy it will stagnate and gradually die. Most cotton textile mills have met the same fate. Clothing is one of the basic needs (Roti, Kapada aur Makaan) but now a day the clothing needs are met by garments manufacturers who prefer to secure their customers by procuring cloth from small manufacturer. Mills were used to manufacture a particular quality, colour style of cloth in large quantities only. They would sell the cloth to hundreds of thousands of retailers throughout the country. But times changed. Fashion came in. Fashion Designers came to the fore. They influence consumer with their innovations. Consumer habits changed. Instead of buying cloth and getting dresses stitched, they started wearing fashion garments. Everyone on the scenario was creatively engaged in innovation. But the mills did not innovate. Result is known to everyone. ...