Skip to main content

Ethos, Pathos, Logos!

Three simple but rather uncommon words. Three great words not only for the public speakers but for everyone, according to me.

Today, I’ll talk about ‘Ethos’

What is Ethos? It reflects your credentials. I explain to my students like this. “Imagine that you are appointed Ambassador of your country to another state. The first job that you have to do is to present your authorization documents to the head of the state in which you are appointed Ambassador. Likewise, a speaker must present his/her credentials to the audience. The audience must know that you are the right person to speak on the subject. That you not only have the required qualification and knowledge to speak on the subject but also desire and enthusiasm to benefit the audience. This is about public speaking. But everyone is not a public speakers, you might argue.

Just to explain further, I’ll ask you a question. Suppose, you have to make an important phone call. Is it not necessary for the person to know that you are the right person, that you know what you are talking about and you have done your ‘home work’ before lifting the telephone. It’s only about forming a habit. Depending on what you are speaking about and to whom, it may take only a few seconds to reflect and then only you should make the call.

And please don’t forget to remember Aristotle for he was the first to describ these three words ‘Ethos, Pathos, and Logos’ which can bring about a great change in our lives!

Comments

Popular posts from this blog

6 Steps to Develop Common Sense

Common sense, defined as “sound judgment derived from experience rather than study,” is one of the most revered qualities in America. It evokes images of early and simpler times in which industrious men and women built our country into what it is today. People with common sense are seen as reasonable, down to earth, reliable, and practical. Successful people have one thing in common above all else. Sure they work their asses off in pursuit of their goals, but there is another, less spoken about tactic which you can start using right away. Its called common sense. And you can make drastic changes to your life by just following these 6 simple rules The lack of common sense boils down to two things. Selfishness and ego. People today place so much stock in being right all the time, in winning even when there is nothing to win or lose, that they have lost touched with the most basic of human functions. Common sense. Before long, the lack of common sense and the placement of bu...

Five Ways to Enhance Self Esteem

Today we will discuss Self Esteem. What is self esteem? How do we know whether we have self esteem or not? And to what extent? What are the indications of self esteem? Like any other personality attribute it is very difficult to measure self esteem. However, the indications can be enumerated as under: Respecting yourself and being self aware. Not despising yourself for small mistakes committed. Having the conviction to handle difficult tasks. Not being afraid of people or adverse circumstances. Having the ability to stand up against injustice. Expressing yourself freely in any forum. Now let us discuss how we can go about developing our self esteem a critical aspect of the personality. 1. Being balanced: Don’t be a self critic: The first point in this segment is that you stop criticizing yourself. That does not mean you do not analyze your mistakes. In fact when you are too harsh with yourself, your assessment will be prejudiced and of little use. ...
We all communicate all the time with friends colleagues family members and other groups. The objective of communication is always to convince or influence people with whom you are communicating. Of course, content is the king. It should be necessary for you to say what your listener want to listen is. The subject should be interesting to them. Otherwise, there is no reason why they should listen to you and spend time with you. But the best of content can be ruined by the inaccurate and faulty communication. If you want others to pay attention to you we have to be very convincing. How can we be convincing? The biggest challenge for communication is the inability to express yourself. The need to impress and achieve necessary results is paramount. Evidently, if there is any confusion the focus cannot remain on what you want to do whether you communicate to one person to an individual or group or a large crowd, the problems remain the same. It is the same challenge which can be dist...